JUST FASHION’S Draft of Sustainable Business Model Canvas

The Fashion & Sustainability Business Model Canvas is a practical tool developed by the Just Fashion project to help fashion micro, small and medium-sized enterprises (MSMEs) assess, rethink and develop more sustainable and circular business models. Building on the traditional Business Model Canvas, it incorporates environmental, social, economic and cultural considerations, alongside fashion-specific value chain activities and guided reflection questions. Designed for both established and emerging fashion brands, it supports strategic planning, collaborative discussions and the identification of opportunities for sustainable business model innovation.